COOKIE POLICY

This cookie policy ("Policy") describes what cookies are and how Florence Consulting Group srl ("Florence Consulting Group srl", "we", "us" or "our") uses them on the florence-consulting.it website and any of its products or services (collectively, "Website" or "Services").

You should read this Policy so you can understand what type of cookies we use, the information we collect using cookies and how that information is used. It also describes the choices available to you regarding accepting or declining the use of cookies.

For further information on how we use, store and keep your personal data secure, see our Privacy Policy.

1

Data Controller

The data controller is Mr. Francesco Persiano. You can contact the data controller:

  • by email: privacy@florence-consulting.it
  • by phone: +39 (055) 538–3250
  • by postal mail: Florence Consulting Group Srl - Viale Luciano Lama, 23 - 50019 - Sesto Fiorentino (Firenze), Italy

The data protection officer (dpo) is not currently appointed.

2

What are Cookies

Cookies are small pieces of data stored in text files that are saved on your computer or other devices when websites are loaded in a browser. They are widely used to remember you and your preferences, either for a single visit (through a "session cookie") or for multiple repeat visits (using a "persistent cookie").

Session cookies are temporary cookies that are used during the course of your visit to the Website, and they expire when you close the web browser.

Persistent cookies are used to remember your preferences within our Website and remain on your desktop or mobile device even after you close your browser or restart your computer. They ensure a consistent and efficient experience for you while visiting our Website or using our Services.

Cookies may be set by the Website ("first-party cookies"), or by third parties, such as those who serve content or provide advertising or analytics services on the website ("third party cookies"). These third parties can recognize you when you visit our website and also when you visit certain other websites.

4

What Types of Cookies do we Use?

Necessary cookies: Necessary cookies allow us to offer you the best possible experience when accessing and navigating through our Website and using its features. For example, these cookies let us recognize that you have created an account and have logged into that account to access the content.

Functionality cookies: Functionality cookies let us operate the Website and our Services in accordance with the choices you make. For example, we will recognize your username and remember how you customized the Website and Services during future visits.

Analytical cookies: These cookies enable us and third-party services to collect aggregated data for statistical purposes on how our visitors use the Website. These cookies do not contain personal information such as names and email addresses and are used to help us improve your user experience of the Website.

COOKIES USED BY FLORENCE-CONSULTING.IT

A

NECESSARY COOKIES

Necessary cookies enable basic functions such as page navigation, traffic distribution and security. The website cannot function properly without these cookies and they are not used for any other purposes.

 

 

B

LIVE CHAT COOKIES

Drift (Drift.com, Inc.)
Real-time Live Chat and Help Desk service.
Privacy Certifications: EU-U.S. Privacy Shield Framework, Swiss-U.S Privacy Shield Framework
Personal Data collected: Cookies, Data communicated during the live chat, Usage data and various types of Data as specified by the privacy policy of the service.
Place of processing: United States – Drift Privacy Policy.

These are the cookies used for the Live Chat on florence-consulting.it (provided by Drift.com), which allows the User to contact the real-time support service on this Website.

WE

CARE about YOUR PRIVACY

To actively use the Live Chat and chat with our operators, you have to give prior consent to the processing of personal data in the initial screen of the Live Chat.

C

ANALYTICAL COOKIES

Pingdom (SolarWinds Worldwide, LLC)
Website performance monitoring service.
Privacy Certifications: EU-U.S. Privacy Shield Framework, Swiss-U.S Privacy Shield Framework
Personal Data collected: Cookies and Usage Data.
Place of processing: United States – Pingdom Privacy Policy.

Pingdom allows us to check the current performance of the site, analyzing the loading speed of the pages. Pingdom does not collect any PII data (Personally Identifiable Information) and does not store Users' IP addresses, but only uses them to determine the geographical location of the session.

Google Analytics with IP anonymization (Google Inc.)
Web analytics service.
Privacy Certifications: EU-U.S. Privacy Shield Framework, Swiss-U.S Privacy Shield Framework
Personal Data collected: Cookies and Usage Data.
Place of processing: United States – Google Privacy Policy – Opt Out.

Google Analytics is a web analysis tool that helps understanding how visitors interact with the contents of websites and apps. The complete list of cookies used by Google Analytics is available at the following address: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

WE

CARE about YOUR PRIVACY

This integration of Google Analytics makes your IP address anonymized. Further information on the adopted anonymisation service, which also affects Google's pixel tags, can be found here: https://support.google.com/analytics/answer/2763052?hl=en-US

We also signed the Data Processing Amendment (Google Analytics Data Processing Amendment v20130906). By virtue of this additional agreement, Google processes the data according to the requests of the Customer-Owner and will not share them with other additional services unless the customer activates them. The advertising and data sharing options with Google have been disabled, and Google Analytics has not been linked to any additional services: therefore, the data processing is carried out for mere statistical purposes.

Google Tag Manager (Google Inc.)
Tracking tags management service.
Privacy Certifications: EU-U.S. Privacy Shield Framework, Swiss-U.S Privacy Shield Framework
Personal Data collected: Cookies and Usage Data.
Place of processing: United States – Google Privacy Policy.

Google Tag Manager allows us a centralized management of cookies on the Site, and enables the prior-consent block of cookies required by GDPR.

Hotjar (Hotjar Ltd.)
Heat mapping, funnels conversion and session recording service.
Personal Data collected: Cookies, Usage data and various types of Data as specified by the privacy policy of the service.
Place of processing: Malta – Hotjar Privacy Policy – Opt Out.

Hotjar is a tool that allows us to monitor and analyze traffic data to verify the normal website usability and to be able to resolve any upload and display problems. In particular, Hotjar offers the following functionalities:

- Heat Mapping (used to identify which areas of a page attract the most interest);

- Conversion Funnels (to verify conversion paths, for example from which pages the Users leave the site most often, perhaps because they do not find sufficient information);

- Session recording (active only in certain periods, offers video recordings that help us find and reproduce bugs to improve the user experience).

WE

CARE about YOUR PRIVACY

Site visitors get assigned an UUID - unique user identifier, so that Hotjar can track returning visitors without using personal data (such as the user's IP address). The system does not record the interactions that can reveal personal data (for example, data written by filling out the contact forms).

Lead Champion (IntelligenceFocus Inc.)
Web analytics and lead generation service.
Personal Data collected: Cookies and Usage Data.
Place of processing: Italy – Lead Champion Privacy PolicyOpt Out

Lead Champion discover is a SaaS solution for web Lead Generation that allows to track companies that have visited the website. The system does not collect personal data of private users, and only identifies legal persons (companies or institutions). No personal user data is recorded in cookies nor is it made available or disclosed in any way by the Lead Champion discover service.

D

MARKETING COOKIES

Google Analytics Pixel Tag (Google Inc.)
Web analytics service by Google Inc. (“Google”).
Personal Data collected: Cookies and Usage Data.
Place of processing: United States – Google Privacy Policy – Opt Out.

Besides cookies, Google Analytics also uses a pixel tag. The pixel tag is a type of technology used in a website for the purpose of tracking activities and is often used together with cookies. On this page https://www.google.com/analytics/learn/privacy.html?hl=en-US you can find more information about the Google Analytics service.

E

OTHER COOKIES

YouTube Videos with Enhanced Privacy (Google Inc.)
YouTube video visualization.
Personal Data collected: Cookies and Usage Data.
Place of processing: United States – Google Privacy Policy.

YouTube videos embedded in several websites issue marketing cookies, which allow Google to track the user and optimize the Google ad networks.

WE

CARE about YOUR PRIVACY

The YouTube videos embedded in this Site use the Privacy-enhanced mode (youtube-nocookie) which disables Google's marketing cookies and allows only functionality cookies.

NOTE

This Website does not use Remarketing Cookies: this type of cookies allow to optimize and serve advertisements based on the user's past behaviour.

This site also does not use Social Network tracking cookies: this type of cookies allow interactions with social networks (such as Facebook, Twitter and LinkedIn), or with other external platforms, directly from the pages that incorporate social sharing buttons.

F

COOKIE LIST

G

HOW TO MANAGE COOKIES ON THIS WEBSITE

To make our use of cookies compliant with GDPR, we must first obtain consent from users.

Consent must be...

  • Given by the user before setting cookies. When you visit this Site for the first time, you will be shown a Banner (at the bottom of the screen) that allows you to select the categories of cookies you wish to activate on this Site. By continuing to browse (eg: if you scroll down the page or click on a link) you consent to the use of cookies.
  • Based on an informed choice. The banner describes the use of cookies on this Site. We describe what cookies are, what categories of cookies are present on the Site, and list the cookies in the various categories.
  • Revokable. At any time you can click on the "Cookie Preferences" link at the bottom of all pages of the site and change your settings, or click on the link to modify and revoke the consent in this statement at point F "Cookie List".
  • Based on a true choice. You can use this Site even without the installation of cookies. However, some elements that use cookies, such as the Live Chat, will be blocked or may not work properly.
  • Stored as documentation. The consent data is recorded securely each time you select your preferences in the cookie banner.
  • Renewed once a year. The consent given is recorded for 12 months; at the end of this period you will be shown the cookie banner again.

Notes:

With reference to cookies installed by third parties, the User can also manage his own settings and revoke the consent by visiting the related opt out link (if available), using the tools described in the privacy policy of the third party or by contacting the third party directly.

Why are the "Live Chat" and "Statistics" options pre-selected in the banner? We have chosen to tick the "preferences" and "statistics" check boxes in our banner (but not the "marketing" category). The user can easily modify this settings before clicking "ok". We are not using cookies or trackers that contain personal data in these two categories. Therefore, they do not fall under the GDPR regulations. This is also compliant with the e-privacy directive which does not establish restrictions on whether the boxes should be pre-selected.

HOW TO MANAGE COOKIES ON THE INTERNET

HOW TO MANAGE AND DELETE YOUR COOKIES

Most internet browsers are initially configured to automatically accept cookies. Unless you have changed your browser settings to reject cookies, most websites will send you cookies each time you visit them. You can refuse to accept cookies by activating the appropriate setting in your browser.

Depending on the browser you use, more information can be found at the following links:

MORE INFORMATION ABOUT COOKIES

To learn more about cookies, including how to check which cookies have been set in your browser, and how to manage and delete them, visit www.aboutcookies.org and www.allaboutcookies.org.

"DO NOT TRACK" REQUESTS

Not all sites accept "Do Not Track" requests sent by the browser. To learn more about the use of cookies or other technologies to provide more relevant advertising, and your choices about blocking the use of data from certain service providers, visit http://www.aboutads.info/choices/ (for users in the United States) or http://youronlinechoices.eu/ (for users in the European Union).

WEB BEACONS

Most services to send newsletters offer analytical tracking by Web Beacon.

If you want to avoid this kind of tracking, you can read the newsletter without downloading images (check the settings of your mailbox); if you don't want to send information about clicks on links inserted in messages, you can copy the link without clicking it and open it by entering it directly in the browser.

TARGETING COOKIES

For cookies that track User activity in relation to targeted advertising, you can opt out of third-party tracking by visiting the Digital Advertising Alliance, the Network Advertising Initiative or the European Interactive Digital Advertising Alliance.

HOW TO CONTACT US

For any question, comment or concern regarding this Cookie Policy or the Privacy Policy of this Site, please contact us:

  • by email: privacy@florence-consulting.it
  • by phone: +39 (055) 538–3250
  • by postal mail: Florence Consulting Group Srl - Viale Luciano Lama, 23 - 50019 - Sesto Fiorentino (Firenze), Italy

» Please make sure to read our Privacy Policy for more information about cookies and your privacy.

This document was last updated on December 2, 2019

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